Origin is a Wānaka-based naturopathic practice that provides its clients with the necessary tools for lasting and comprehensive wellbeing. Positioned around, “health in its purest form”, Origin takes a holistic approach to wellness by first identifying, then addressing the true origins of wellbeing.

We were tasked with creating a distinctive brand to legitimise Origin within the local market, in a way that felt both uniquely Aotearoa and uniquely Wānaka. The look and feel we developed encompasses imagery of the Wānaka region, the local flora and fauna, and a number of naturopathic visual queues.

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